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2025
Founded
iOS
Platform
4.9★
App Store Rating
150K+
Downloads
[001] THE STORY

About HabitSumo

HabitSumo was born from frustration. After years of trying every habit tracking app on the market, we kept hitting the same wall: one missed day and our progress felt erased. The guilt spiral would begin, and we'd abandon the app entirely.

We knew there had to be a better way. Behavioral science shows that habits are built through consistency over time, not perfect streaks. A single missed day doesn't undo weeks of neural pathway formation. So why do habit apps treat it that way?

HabitSumo introduces the concept of "Habit Strength" – a forgiving metric that measures your overall consistency rather than counting consecutive days. Miss a day? Your strength dips slightly but doesn't reset. This approach aligns with how habits actually form in your brain.

Built exclusively for iOS, HabitSumo embraces Apple's design philosophy: beautiful, intuitive, and deeply integrated with the ecosystem. We believe habit tracking should feel like a natural part of your day, not another chore on your list.

[002] BRAND ASSETS

Download Assets

HabitSumo App Icon

App Icon

The HabitSumo app icon in various sizes and formats.

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📱

Screenshots

High-resolution app screenshots for press and marketing.

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HabitSumo HABITSUMO

Logo Pack

Full logo in light and dark versions, horizontal and stacked.

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[003] BRAND COLORS

Color Palette

Navy Deep
#0A1628
Navy Mid
#0F1D32
Gold
#D4A84B
Gold Bright
#F0C060
White
#FFFFFF
[004] PRESS CONTACT

Get in Touch

For press inquiries, interview requests, or additional assets, please contact our press team.

[email protected]